In the past decades, technology has skyrocketed. We live in a changing world, and the hazards that will hamper tomorrow’s generations are not necessarily the same as those previous generations have grown up with.
To help highlight the importance of safe driving for young people in this fast-paced, techno-driven environment, Rosenberg & Gluck developed the Safe Driving for the Next Generation Scholarship. Today, we’re proud to announce that Michigan Tech student Lila Johnson is the winner of the $2,500 award.
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Lila Johnson’s Winning Entry
A self-described math nerd, Lila Johnson decided to approach the scholarship application process through numbers. She designed and created an infographic showing some of the most common forms of distracted driving and techniques to avoid those issues while behind the wheel.
“When I hear the phrase ‘PSA,’ I think of sitting in a classroom in high school and a boring adult voice comes over the loudspeaker and tells us something off a prewritten script that nobody listens to,” she said in an interview with Rosenberg & Gluck representatives.
Her infographic presents important data in succinct, easily digestible bites. According to her research with Erie Insurance, the most common form of distracted driving is due to “zoning out,” or daydreaming.
Some of the ways Johnson suggests combating this problem include taking time to process new information or events before getting behind the wheel, cutting back on caffeine intake, and eating healthy foods. Drivers also can keep their minds stimulated by taking unusual or unfamiliar routes rather than their typical trips.
What’s Next for Lila Johnson?
Our Safe Driving for the Next Generation Scholarship winner is pursuing a degree in Statistics from Michigan Tech. She plans to use her degree to spark a career in sports data analytics, with her favorite sport being football. If her infographic is any indication, she has a bright future in data analytics and development!
At Rosenberg & Gluck, we are proud to award Lila Johnson with $2,500 toward her education. She has shown a deep understanding of the issues that threaten safe driving behaviors in her own “Gen Z,” as well as knowledge of how best to convey safety tips in ways that are actionable.